Soda Tax Linked to Reduced Consumption.
In 2014, the Mexican government introduced a 10% sales tax on the sale of sugary drinks, and after one year, sales of such beverages decreased 12% while untaxed beverages such as water experienced a 4% increase in sales. The American Heart Association writes, “Scientific research shows that overconsumption of added sugars contribute to heart disease and other chronic diseases such as obesity and diabetes. Mexico has paved the way for other nations to decrease sugary drink intake and has shown sugar-sweetened beverage taxes are an effective strategy to make healthy choices easier.”
British Medical Journal, January 2016